Kendrick Lamar Presents Reebok’s Classic Leather Perfect Split Pack

A retro-inspired sneaker deserves a retro-inspired ambassador. Kendrick Lamar channels Reebok Classic’s authentic and vintage spirit in a new photography series released Thursday.

The entertainer is featured wearing the label’s Perfect Split Pack in a series of Polaroids, 35mm film and other images produced by Nabil. Lamar showcases the footwear on the streets of London and in studio shots.

The Classic Leather Perfect Split Pack pays a nod to its 1983 origins through its silhouette and gum, but has been updated with two-toned blocked accents. The range is available for $74.98 online and at retailers.

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